From: Paul Rohr (paul@abisource.com)
Date: Tue May 07 2002 - 13:51:18 EDT
At 06:30 PM 5/7/02 +1000, Martin Sevior wrote:
>This one explicitly mentions the plugins and gives a download link.
I'm with Eric. AbiWord 1.0 is a *major* accomplishment, and deserves to be
celebrated. The only trick is to word the announcement carefully so that we
set people's expectations appropriately.
In other words, we want to make sure that people:
- don't miss what's great about it, and
- don't think it does more than it does.
Martin's latest draft is *really* close to that point already, and I've
attached a revision which includes a few suggested rewordings and
enhancements as follows:
title/subhead
-------------
- most press releases have a header
- mine still needs work, though :-(
intro para, first sentence
--------------------------
- "May ##, 2002" ... most press releases start with a date
- "first" is a big deal
- "global" is also a big deal
- "award-winning" is, too
- "Open Source" works better here, cf. "free" in para 5
second para, last sentence
--------------------------
- no need to capitalize Word Processor
third para, first sentence
--------------------------
- "as-you-type" (is there a better way to say squiggle?)
- no need to capitalize language
- use examples to emphasize the breadth and depth of language support?
fourth para
-----------
- more positive, less apologetic (hopefully still clear)
- emphasize efforts of existing volunteers
- actively try to recruit more volunteers (word this better?)
new subhead before fifth para
-----------------------------
- call to action draws more attention
fifth para, first sentence
--------------------------
- people are leery of the performance of non-native ports
Paul,
spin doctor
This archive was generated by hypermail 2.1.4 : Tue May 07 2002 - 13:53:24 EDT